Turkish HVAC&R Sector Targets More Exports to Colombia
Turkish HVAC&R sector organized 2020’s last virtual trade delegation visits to Colombia on 1-4 December 2020. 149 business talks were held as part of the event organized by Turkish HVAC&R Exporters’ Association (İSİB). 25 Turkish and 34 Colombian companies attended the virtual trade delegations meeting. The talks centred around the steps to boost and strengthen the commercial ties between the two countries. The event was officially commenced by HE Ece Öztürk, Republic of Turkey Ambassador to Bogota, and Mr. İsmail Gülle, Chairman of Turkish Expoerters Assembly. Participating Turkish companies included the producers and exporters of heating, cooling, installation, ventilation, and air conditioning product groups. Colombia Virtual Trade Delegation Visit started through a dissemination meeting with participation of HH Ece Öztürk, Republic of Turkey Ambassador to Bogota; Mr. İsmail Gülle, Chairman of Turkish Exporters Assembly; Mr. Türker Kocamış, Bogota Commercial Councillor; Mr. Mehmet Şanal, Chairman of İSİB Board of Directors; Mr. Murat Bakanay, İSİB Board Member; and representatives from participating companies. Between December 1st and 4th 2020, bilateral business talks were held. These meetings were followed by compensatory meetings. 149 meetings were held via Zoom Software. Representatives from HVAC sector including 34 import, construction, contracting, and consultancy companies attended the meetings. Colombia Virtual Trade Delegation represented a successful end to 2020, according to Murat Bakanay, İSİB Board Member and Head of Virtual Trade Delegation to Colombia, who made the following remarks on the event: “Colombia is the third biggest economy in South America. Geographically, it has a very strategic position between North and South America. Therefore, it is one of the target markets for the HAVC&R sector. In recent years, physical trade delegation visits to this country had been a great success. That is why this year Colombia was one of the countries that we prioritized. The virtual trade delegation to Colombia was a great success despite the restrictions caused by the pandemic and 8 hours difference between the two countries. The meetings were result oriented, and many contacts were established by the participating companies, which will be translated into exports in the future. The fact that we are a European country and that our products enjoy a well-deserved prestige for their quality increases our potential in Colombia. We aim to strengthen the ties between the two countries and the HVAC&R sectors after the pandemic, improve our potential, and increase our export targets. We will continue to support our member companies to make sure that the export potentials are realized.”